Ethnicity Background Stereotypes

From our research we have concluded that chick-flicks includes American stereotype of blue-eyed, blonde, attractive girls and the heart throb of a 'soccer' or 'basketball player', a 'jock' type. However in our film opening we cast all asian characters. This decision was made in order to challenge the stereotype from americanised white stereotypes to reflect the diversity of london. When we evaluated how this would work with our film opening and if we would be able to reach the same target audience we found that many film makers are making decisions to subvert ethnic stereotypes. 


For example, High School Music challenges the stereotype of having a leading innocent blonde instead they use actress Vanessa Hudgens a brunette, 'hispanic' look to play the innocent leading character of 'Gabriella Montez'.

High School Musical also challenges the stereotype of the blonde innocent girl by using the blonde character as the enemy. The actress Ashley Tisdale is used to represent 'Sharpay Evans'.

The program how to be indie portrays asian, indian characters in a stereotypical way of parents interfering in their lives, also showing parents as traditional. This can be a patronising to certain audiences and we wanted to show in our film opening a non- stereotypical view of asian girls showing they are young and free. 

Problems with the soundtrack

Originally we wanted to use the instrumental of Kesha - Tick tock, but this was not possible due to copyright infringement. So we made our own version using garage band but it does not sound the same as Kesha's. We identified that music is crucial in film openings, and if we do not get the music spot on, it will ruin our film opening. 

This is the song that we chose out from Jamendo.
http://www.jamendo.com/en/
 We all agreed on this because it has a bit of an edge of punk/ pop/ rock like it does in Mean Girls. However, when the lyrics start coming in it sounds like country/ folk music so we are going to have to change it again by finding something that fits into our genre. 

Problems with sound

Everything before ''so tell me how i look" is moderate however, dialogue after this is unclear therefore we will alter this and fade it out.

At the time of recording this non diagetic sounds, we thought it was a good idea. However, we realise now that after we put things together, its not that effective so we will remove this. 

Problems with transition and speed

Firstly we need a transition from the boy walking, to the girls eyes. Also, the shot of the eyes are too slow which is not necessary. 

 The problem here is that when the girls turn around to have a look at the boy, it looks unnatural. 

Problems with cuts

The single shots of second two girls are too short compared to the first one, we are going to either extend the clip of repeat the imagine to introduce them better. The shots are also too quick. 

Problems with a scene

We were going to make the title appear on the billboard but this was not possible, so we do not know how valuable this shot is. Therefore we may remove it.

Problems with title

The mistake we made here was that we forgot to include the word 'productions' next to our production name. 

As the voiceovers were too lengthy we had to change the script in order to make sure it fits in with what we have edited.


Milly (Glamorous one) - ''Mmm mmm''

Fahima (Sophisticated one) - ''Ooh"

Aysha (Sporty one) - 'Ooh'' 

3 different tones to distinguish 3 different characters. 

Title Update

We are unable to use our current title ''He's Mine'' as we haven't created the title in layers, we tried to make the back transparent so we could insert it in our film opening. However because the image is flattened so we need to re-create the title in photoshop. 
Although we have seen many elegant soft styles of titles, we want to incorporate that with iconography of 'girls' and will have items like lipstick within the text. we have done this using photoshop. 

Music problems that arose

We wanted to use the instrumental of Kesha's song - ''Tick tock'' however we cannot use a signed established artist but if we do we need to get permission so we went on the website to call her manager. We decided not to call as our media teacher told us that there is absolutely no point as we wont be allowed to use the song for our instrumental and if we was then we would've had to pay a huge amount of money.  So we are just going to make our own music via garage band and use similar sort of beats to conform to the chick flick convention. 

Script - Voice over of all the three girls

Milly (Glamorous one) - ''Oooh Ide fancy a bit of that''

Fahima (Sophisticated one) - ''Me plus him ... equals perfection

Aysha (Sporty one) - ''Forget footy practise, I got a new focus''

Title analysis

Dear John :
Logo, Screen Gems presents, in association with Relativity Media,  a Temple Hill production, a Relativity Media production.. voiceover.  


Ps I love you :
Warner Bros pictures (logo), Alcon entertainment presents, a Wendy Finerman production, in association with Grosvenor park films LLP, a Richard Lagranveness films. Calm, sweet and simple music.


The Notebook :
 Ryan Gosling, Rachel McAdams, James Garner, Gena Rowland  The Notebook. James Marsden, Kevin Connolly, David Thornton, Jamie Anne Brown, Heather Wahlquist, with Sam Shepard and Joan Allen. Casting by Matthew Barry CSA, Nancy Green Keyes CSA. Costume Designer Karyn Wagner, Music composed by Aaron Zigman, Edited by Alen Heim ACE, Production designer Sarah Knowles, Director of photography Robert Fraisse AFC. Executive Producers, Toby Emmerich, Avram Butch Kaplan, Produced by Mark Jhonson, Lynn Harris, Based on the novel by Nicholas Sparks. Screenplay by Jeremy Leven, Adaption by, Jan Sardi. 
A really slow opening of the sunset and someone rowing in a boat. Calm, serene music all throughout the opening credits. The 'couples' names are mentioned first.


Love don't cost a thing : 
Alcon entertainment Presents a Burg/ Koules Production, Nick Cannon, Christina Milian. Love don't cost a thing. Kenan Thompson, Kal Penn, Al Thompson, Kevin Christy, Sam Sarpong, Russell Howard, Nichole Robinson, Melissa Schuman, Ashley Monique Clark, Vanessa Bell Calloway, Gay Thomas Wilson, Elimu Nelson and Steve Harvey. Casting by Reuben Cannon CSA, Kim Williams CSA, Co producer Nava Levin, Co producers Kira Davi, Steven P. Wegner, Music supervisor Michael McQuarn, Original score by Richard Gibbs, Costume designers, Christine Peters, Jennifer Mallini, Edited by David Codron, Production designer Cobbbit McMullen, Photography Chuck Cohern, Executive producer, Oron Coles, Produced by Mark Burg, Ruben Cannon, Produced by Andre Cosove. 
Rap upbeat music in the background. The 'couples' names are mentioned first. 


For our opening we need to use less credits as our opening is quite snappy and to the point. For example our aim is to include our logo. '' A Salma Begum film directed by Samira Ahmed, edited by Farzana Ali in association with 3 little women productions''. The opening of our film is ''He's mine''. 

Opening credits

Sir John Cass presents;  3 little women productions

Milly Parvin

Aysha Ali 

Fahima Begum and 

Ruhel Ahmed